Tracking Inbound Mail – The Highest Value Mail |
January 28, 2025 Dave Lewis |
When you send out 100,000 pieces of mail you naturally want to track it. It’s a big investment, and outbound tracking gives you better control over the entire process.
But what about the responses generated by that mail? The return on the...
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It Has Seldom Been This Easy to Get a Postage Discount |
January 28, 2025 Dave Lewis |
Are you participating in one of the 2025 USPS promotions yet? No? Maybe you should consider it – there has never been an easier path to reducing your postage by 5%.
Oh, excuse me – let me rewrite that opening paragraph:
“Are you...
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US MAIL TRAFFIC REPORT JANUARY 27, 2025 |
January 27, 2025 Dave Lewis |
FIRST-CLASS MAIL HOLDS AT NEW NORMAL, MARKETING MAIL FLATS STRUGGLE
The Postal Service has indicated that their new goal is to be on time 80% of the time. By that measure they achieved their goal in most cases. First-Class flats were...
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US MAIL TRAFFIC REPORT JANUARY 20, 2025 |
January 20, 2025 Dave Lewis |
FIRST-CLASS MAIL IMPROVES OH-SO-SLIGHTLY, MARKETING MAIL NOT SO MUCH
First-Class Mail service performance was a touch better, but still well below standards. More than 80% of First-Class letters were delivered on time – maybe this is meeting...
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US MAIL TRAFFIC REPORT JANUARY 13, 2025 |
January 14, 2025 Dave Lewis |
BACK TO REALITY. THE POSTAL SERVICE UNDERPERFORMS IN EVERY CATEGORY.
We had a fun little statistical bump in last week’s report due to the two holidays together. So much for that.
Performance was below the MTD averages in all categories...
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US MAIL TRAFFIC REPORT JANUARY 6, 2025 |
January 6, 2025 Dave Lewis |
THE POSTAL SERVICE GETS A STATISTICAL REPRIEVE
Hey, look at that! USPS performance made an amazing comeback. Could DFA finally be delivering?
Nah.
This first report after the new year begins always looks very good, and this year is...
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