Keeping An Eye on USPS Performance
September 27, 2021   Dave Lewis
There has been much attention in the media this year relating to mail delays and new USPS delivery standards. So, how is the Postal Service doing at meeting their service standards?  This is what we’ve seen through the summer for First-Class...

Continue Reading 🠢

Informed Delivery Reporting Hits Some Snags at USPS. SnailWorks Navigates Around Them.
September 27, 2021   Dave Lewis
We’ve said countless times before, there’s a lot more to Informed Delivery than 2% off your postage.  Increased response rates and valuable intelligence about your prospects are high among its benefits.  When ID was first launched, the only...

Continue Reading 🠢

Create More Success By Measuring Direct Mail Marketing ROI
September 7, 2021   Karen Bartram
You’re aware direct mail is a valuable way to generate leads. You know it works, but how can you determine HOW well it’s working (or not working)? With all kinds of marketing investments, business owners want to be sure they are getting the most bang...

Continue Reading 🠢

Lots of Informed Delivery News!
August 30, 2021   Dave Lewis
So you don’t have to, we love attending call after call on a variety of Postal topics, our favorite being User Group 12 – Informed Delivery.  In the most recent meeting, a passel of updates were announced.  Here are some of the highlights: Issues...

Continue Reading 🠢

Cool New Demo Job for Every Reseller
August 30, 2021   Dave Lewis
One request made at our SnailWorks Users’ Conference was for a more robust demo account that resellers can use to show their clients the benefits of mail tracking, as well as all the amazing reports and features available.  Now you have one! Log...

Continue Reading 🠢

Keeping Up With Informed Delivery – Some Changes You Should Know About
July 28, 2021   Dave Lewis
The Informed Delivery program can be tough to keep up with.  New features are being rolled out almost weekly without a whole lot of warning.  Sometimes there are unintended consequences, which are, of course, the worst kind of consequences. ...

Continue Reading 🠢

USPS Realigns its Logistics Network. You Really Might Want to Consider Tracking That Mail.
July 28, 2021   Dave Lewis
The fall mailing season is approaching and there is a bit of anxiety in the industry.  Rates are going up – that’s not good, is it?  And delivery performance was a touch…umm…subpar last year.  Surely that’s getting better, right?  Right?? We’ll see. Last...

Continue Reading 🠢

A Holistic View of “Mail Tracking” in 2021
June 1, 2021   Dave Lewis
When we started SnailWorks in 2012, our goal was to become an “Integrated Marketing” company, supporting mail service providers as their IT back office so they could invigorate their mail offerings with connections to other channels.  Fundamentally,...

Continue Reading 🠢

Worried About Undocumented Mail? SnailWorks Can Help!
April 26, 2021   Dave Lewis
It is reasonable to be worried about Undocumented Mail.  In some instances, you may be charged Undocumented Fees when there is really nothing wrong with the mail – and it can be very difficult to identify assessed mail pieces and dispute them.  Tracking...

Continue Reading 🠢

Upcoming SnailWorks Events Worth Keeping on the Calendar
April 26, 2021   Dave Lewis
At SnailWorks, our relationship with the mailing community is one we treasure.  We make our company better with what we learn from our customers, and we aim to help the industry with the education we provide.  In that vein, we have a couple...

Continue Reading 🠢