USPS Earned Value Promotion – SnailWorks Gets You Pennies from Heaven!
January 21, 2021   Dave Lewis
The Postal Service has a promotion this spring that can help you earn postage credits with almost no effort…well, at least no effort for you.  The Earned Value Promotion (EVP) rewards you for using Business Reply or Courtesy Reply envelopes in your...

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A Secret Tour of the SnailWorks Skunk Works
December 24, 2020   Dave Lewis
My favorite place to visit as I stroll the SnailWorks campus is the top-secret product development lab, or the Skunk Works as we like to call it.  Here you’ll find swarms of lab-coated mail scientists dreaming up new and better products for the...

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Woo Hoo!! SnailWorks Starts Up a New MID!
December 24, 2020   Dave Lewis
You know the problem with numbers?  There are only so many of them, and then you run out of numbers.  OK, I guess that is not technically correct – I have read there are infinite numbers available in the cosmos.  The Postal Service ain’t...

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What We Learned From the 2020 Election
November 18, 2020   Dave Lewis
I hope everybody enjoyed the election – we can hardly wait for the next!  Well we probably can wait.  Please make us wait. The Postal Service and the mailing industry played a big role in this election – both good and bad.  Suddenly...

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Political Mail STIDs and Tracking Advice
September 29, 2020   Dave Lewis
Political Mail STIDs and Tracking Advice So, here we are, about six weeks out from the election.  What’s the best way to track my political and election mail?  What STID should I use?  These are the worries that haunt a mailer’s heart...

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Using Mail Tracking Proactively with Your Clients
September 29, 2020   Dave Lewis
Here’s a game for you:  Ask a friend (not in the mailing business) who the Postmaster General is.  Easy one, right?  Louis DeJoy.  He’s all over the news.  Next, ask them to name the previous Postmaster General.  Give them...

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Ballot Tracking Innovations at SnailWorks
July 22, 2020   Dave Lewis
It is becoming clearer and clearer that mail is going to be an essential component of the upcoming election.  We think most states will fall into one of these categories: Vote-By-Mail – Ballots mailed to every voter automatically Absentee Ballot –...

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The View from the Weeds – MTAC, Informed Visibility, and You
July 22, 2020   Dave Lewis
One important function we perform at SnailWorks is serving on the Mailers Technical Advisory Committee (MTAC), a Postal/Industry partnership that helps set policy and priorities for the Postal Service.  A variety of work groups and user groups address...

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New Political Mail Service Type IDs Coming on July 27 Seriously…not in June, not this week…we mean J
May 27, 2020   Dave Lewis
Apparently, desperate for something non-disease-related to talk about, the Postal Service announced four new Service Type IDs to be used for political mail – letters and flats – beginning on July 27.  Want to use them before July 27?  Don’t.  OK?  Just...

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Informed Delivery Promotion is Back for 2020
May 27, 2020   Dave Lewis
You loved it last year, you’ll love it more this year – it’s the Informed Delivery Promotion!!  Actually, you’ll love it kind of the same because it is pretty much identical to last year’s promotion, which is not a bad thing.  If your mailing has a qualified...

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