Dealing with Undeliverable Mail
April 6, 2023   Karen Bartram
	Undeliverable as Addressed mail can be a menace, but USPS Address Correction Service™ (ACS) can help. Learn how SnailWorks can help you to reduce the frequency of your undeliverable mail. How to Minimize Undelivered Mail for Direct Mail Marketing Billions... Continue Reading 🠢
US MAIL TRAFFIC REPORT – APRIL 3, 2023
April 3, 2023   Dave Lewis
	SERVICE PERFORMANCE MODERATES – STILL WORSE THAN LAST YEAR Fairy ordinary performance by USPS last week, by recent standards.  First-Class flats look terrible, but we’ll put an asterisk on that, as the sample was small, although it... Continue Reading 🠢
US MAIL TRAFFIC REPORT – MARCH 27, 2023
March 27, 2023   Dave Lewis
	FLAT MAIL SERVICE RECOVERS FOR A WEEK It was nice to scan along the top line of last week’s traffic report and not see a glaring performance issue with First-Class flats.  89.6% were delivered on time, which is a lot better than the previous... Continue Reading 🠢
An Exciting Year Ahead for Informed Delivery
March 23, 2023   Dave Lewis
	I don’t often get excited about postal products…OK, I always get excited about new USPS products, but the plans for Informed Delivery are just plain exciting!  Here are a few highlights announced by USPS: Business to business Informed... Continue Reading 🠢
Greetings, Humans. Artificial Intelligence and Direct Marketing
March 23, 2023   Dave Lewis
	I love playing with new things, and there are few things newer than ChatGPT.  In case you’re not familiar with it, I asked ChatGPT to describe itself in 50 words or less: ChatGPT is a large language model trained by Open AI that can generate... Continue Reading 🠢
US MAIL TRAFFIC REPORT – MARCH 20, 2023
March 20, 2023   Dave Lewis
	PERFORMANCE SHOWS SOME IMPROVEMENT BUT REMAINS WORSE THAN LAST YEAR Mail service performance rose a bit from the depths we saw last week, but remains well below average.  First-Class letters were delivered on time 88.6% of the time, down from... Continue Reading 🠢
US MAIL TRAFFIC REPORT – March 13, 2023
March 13, 2023   Dave Lewis
	FLATS PERFORMANCE CONTINUES TO DECLINE Mail service performance continued to worsen last week to a point far worse than we have measured since we began tracking performance nearly two years ago.   Only 38.3% of First-Class flats were delivered... Continue Reading 🠢
US MAIL TRAFFIC REPORT – March 6, 2023
March 6, 2023   Dave Lewis
	THE POSTAL SERVICE HAS A FLATS PROBLEM There’s just no way around it – the Postal Service has a serious and worsening problem delivering flat-size mail on time.  Last week just 70.7% of First-Class flats were delivered on time. ... Continue Reading 🠢
LETTERS DO MUCH BETTER. FLATS, NOT SO MUCH
February 27, 2023   Dave Lewis
	LETTERS DO MUCH BETTER.  FLATS, NOT SO MUCH First-Class Letters had one of their best weeks in months, with 94% delivered on time.  Marketing Mail letters did OK, too, with 97.4% delivered on time.  Given lousy weather in the Upper Midwest... Continue Reading 🠢
Getting the Most Out of Mail Tracking
February 22, 2023   Dave Lewis
	Of course, you know how to track a mailing – you have SnailWorks do it for you!  I just want to touch on some best practices to get the most bang from your mail tracking buck, as it were. Track Every Piece of Mail Every Time OK, a little... Continue Reading 🠢