Informed Delivery Enhancements – What’s Your Default?
April 24, 2023   Dave Lewis
The Postal Service just keeps making Informed Delivery better!  Now they have added sharing and reminder features – just make sure you are getting the features you want.  Here’s what I found in my ID digest today: There...

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Manual ACS
April 24, 2023   Dave Lewis
On July 9, 2023, a new rule goes into effect having to do with the option to request PS Forms 3547, Notice to Mailer of Correction in Address, and PS Form 3579, Notice of Undeliverable Periodical, for Full-Service and Seamless Acceptance mailers. The...

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US MAIL TRAFFIC REPORT – APRIL 17, 2023
April 17, 2023   Dave Lewis
IF YOU DON’T MAIL FIRST-CLASS FLATS, IT WAS A PRETTY GOOD WEEK Just when we hoped it might be safe to go into the flats water again, they sunk like a stone, with just 61% delivered on time.  Just for fun (we all have our own definitions...

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US MAIL TRAFFIC REPORT – APRIL 10, 2023
April 10, 2023   Dave Lewis
OK – WE’LL CALL A GOOD WEEK A GOOD WEEK Is it a trend?  A fluke?  We don’t know, but USPS service performance was solid across all segments we measure.  Marketing Mail flats were down a touch, but we’re not going...

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Dealing with Undeliverable Mail
April 6, 2023   Karen Bartram
Undeliverable as Addressed mail can be a menace, but USPS Address Correction Service™ (ACS) can help. Learn how SnailWorks can help you to reduce the frequency of your undeliverable mail. How to Minimize Undelivered Mail for Direct Mail Marketing Billions...

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US MAIL TRAFFIC REPORT – APRIL 3, 2023
April 3, 2023   Dave Lewis
SERVICE PERFORMANCE MODERATES – STILL WORSE THAN LAST YEAR Fairy ordinary performance by USPS last week, by recent standards.  First-Class flats look terrible, but we’ll put an asterisk on that, as the sample was small, although it...

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US MAIL TRAFFIC REPORT – MARCH 27, 2023
March 27, 2023   Dave Lewis
FLAT MAIL SERVICE RECOVERS FOR A WEEK It was nice to scan along the top line of last week’s traffic report and not see a glaring performance issue with First-Class flats.  89.6% were delivered on time, which is a lot better than the previous...

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An Exciting Year Ahead for Informed Delivery
March 23, 2023   Dave Lewis
I don’t often get excited about postal products…OK, I always get excited about new USPS products, but the plans for Informed Delivery are just plain exciting!  Here are a few highlights announced by USPS: Business to business Informed...

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Greetings, Humans. Artificial Intelligence and Direct Marketing
March 23, 2023   Dave Lewis
I love playing with new things, and there are few things newer than ChatGPT.  In case you’re not familiar with it, I asked ChatGPT to describe itself in 50 words or less: ChatGPT is a large language model trained by Open AI that can generate...

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US MAIL TRAFFIC REPORT – MARCH 20, 2023
March 20, 2023   Dave Lewis
PERFORMANCE SHOWS SOME IMPROVEMENT BUT REMAINS WORSE THAN LAST YEAR Mail service performance rose a bit from the depths we saw last week, but remains well below average.  First-Class letters were delivered on time 88.6% of the time, down from...

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