Getting Into the Weeds on Informed Visibility - Part 1
October 27, 2017   Dave Lewis
	November 30 is fast approaching, and this is kind of a Big Deal date in the world of mail tracking.  That is the day the IMb Tracing system will be turned off, and all mail tracking data will flow through the Informed Visibility (IV) platform.  This is... Continue Reading 🠢
Dave Lewis Appointed to MTAC User Group Leadership Role
October 27, 2017   Dave Lewis
	Dave Lewis, President of SnailWorks, was recently appointed the Industry Co-Chair of MTAC User Group 4 – Informed Visibility. The Postmaster General''s Mailers'' Technical Advisory Committee (MTAC) is a venue for the United States Postal Service (Postal... Continue Reading 🠢
SnailWorks Introduces Direct2Digital ID™
October 4, 2017   Dave Lewis
	Campaign Coordination for Informed Delivery® Informed Delivery may be the most important innovation released by the Postal Service in decades.  If gives consumers the ability to see their mail in their email before it arrives, and it gives marketers... Continue Reading 🠢
Building Your Own Multi-Channel Campaign – For You!
October 4, 2017   Dave Lewis
	A Step-By-Step Webinar on Selling Multi-Channel - Register Now - FREE Set your mobile device for Wednesday, October 18, at 2:30 p.m. Eastern Time.  We’ll be showing you how to build your business.  Best of all, we’ll be showing you how to do it with... Continue Reading 🠢
SnailWorks on the Road
August 16, 2017   Dave Lewis
	Come meet the SnailWorks team: Print17, Chicago, IL, September 10 – 14.  Booth 2152.  Click here for free exhibit hall passes. 2017 Carolina Postal Forum, Charlotte, NC, September 22.  Click here to learn more. National PCC Week – Greater Baltimore,... Continue Reading 🠢
Informed Expectations Informed Visibility is Sort of Here. You Need SnailWorks More Than Ever
August 16, 2017   Dave Lewis
	The Postal Service sent an email out last week “Introducing” Informed Visibility (IV).  Informed Visibility is now in pilot stage, and SnailWorks is participating, getting a sneak peek at the new platform.  The system still has many data issues to resolve... Continue Reading 🠢
The Future of Multi-Channel?
May 30, 2017   Dave Lewis
	What an Informed Delivery campaign might look like…and why you need SnailWorks Informed Delivery was the star of the show at the National Postal Forum in Baltimore last week. Megan Brennan, the Postmaster General, said that consumers were signing up... Continue Reading 🠢
Informed Visibility
May 30, 2017   Dave Lewis
	Good stuff, but SnailWorks it isn’t “This is a game changer!” the Postal Service proudly claims about its new Informed Visibility(IV) platform. Umm…no.  Game modifier, maybe.  Certainly a game enhancer.  But it’s still the same game – a lot of data –... Continue Reading 🠢
10 Different Response Channels You Can Track with SnailWorks Seriously. Even we didn’t know there w
April 27, 2017   Dave Lewis
	Yeah, yeah – your mail got delivered – of course we can track that. We can even use that to trigger an email…or a phone call…or more mail.  That’s old news.  What’s really cool about SnailWorks is how many... Continue Reading 🠢
Anybody Missing Any Scans? We Got Some Scans Here!
April 27, 2017   Dave Lewis
	One of the great things about being a Big Time mail tracker is that the Postal Service sends you a whole bunch of scans every day. Millions and millions of ‘em.  Which is great, except…sometimes they’re not our scans!  Imagine that!  So we’ve got all... Continue Reading 🠢