SnailWorks on the Road
August 16, 2017   Dave Lewis
Come meet the SnailWorks team: Print17, Chicago, IL, September 10 – 14.  Booth 2152.  Click here for free exhibit hall passes. 2017 Carolina Postal Forum, Charlotte, NC, September 22.  Click here to learn more. National PCC Week – Greater Baltimore,...

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Informed Expectations Informed Visibility is Sort of Here. You Need SnailWorks More Than Ever
August 16, 2017   Dave Lewis
The Postal Service sent an email out last week “Introducing” Informed Visibility (IV).  Informed Visibility is now in pilot stage, and SnailWorks is participating, getting a sneak peek at the new platform.  The system still has many data issues to resolve...

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The Future of Multi-Channel?
May 30, 2017   Dave Lewis
What an Informed Delivery campaign might look like…and why you need SnailWorks Informed Delivery was the star of the show at the National Postal Forum in Baltimore last week. Megan Brennan, the Postmaster General, said that consumers were signing up...

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Informed Visibility
May 30, 2017   Dave Lewis
Good stuff, but SnailWorks it isn’t “This is a game changer!” the Postal Service proudly claims about its new Informed Visibility(IV) platform. Umm…no.  Game modifier, maybe.  Certainly a game enhancer.  But it’s still the same game – a lot of data –...

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10 Different Response Channels You Can Track with SnailWorks Seriously. Even we didn’t know there w
April 27, 2017   Dave Lewis
Yeah, yeah – your mail got delivered – of course we can track that. We can even use that to trigger an email…or a phone call…or more mail.  That’s old news.  What’s really cool about SnailWorks is how many...

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Anybody Missing Any Scans? We Got Some Scans Here!
April 27, 2017   Dave Lewis
One of the great things about being a Big Time mail tracker is that the Postal Service sends you a whole bunch of scans every day. Millions and millions of ‘em.  Which is great, except…sometimes they’re not our scans!  Imagine that!  So we’ve got all...

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Your Marketing is a Hit!
March 30, 2017   Dave Lewis
Is your sales team ready? Woo hoo!! You got 200 landing page visits and 40 conversions from a 7,000 record campaign – wow! People love your marketing. When Fred, your only salesman, gets back from Tahiti week after next, he’ll be thrilled. In the meantime...

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Address Change Service – ACS
March 30, 2017   Dave Lewis
Make money; save money…do something good with money! ACS is one of our favorite and most underused services. It’s easy to use, affordable, and provides valuable data.  If your piece of mail is undeliverable as addressed (UAA) you get an electronic notice...

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A Power User’s Guide to SnailWorks
February 24, 2017   Admin
A SnailWorks webinar – March 16, 2017 at 2:00 p.m. Eastern Time Strap on your multi-channel helmet and hold on tight - we’re doing a deep dive into the SnailWorks Multi-Channel Marketing system, and we’re welcoming you to join us! Whether you’re an old...

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Informed Patience for Informed Visibility
February 24, 2017   Dave Lewis
Expect a rollout before the Postal Forum The Postal Service is continuing to pilot test their new Informed Visibility (IV) platform, expecting the pilot to run well into March, and likely beyond. This is proving to be a more challenging migration than...

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