US MAIL TRAFFIC REPORT AUGUST 19, 2024
August 19, 2024   Dave Lewis
	IT IS STILL SUMMER.  NOT A LOT TO SHOUT ABOUT. Nothing has moved much since last week, which is generally good.  First-Class flats actually beat YTD, with 68.9% on time, not a figure we should ever celebrate, but OK given recent history. Service... Continue Reading 🠢
US MAIL TRAFFIC REPORT August 12, 2024
August 13, 2024   Dave Lewis
	LOOKING HARDER AT THOSE TERRIBLE FIRST-CLASS FLATS Overall service performance continues to be mostly mediocre for First-Class letters, a train wreck for First-Class flats, and about the same for Marketing Mail - which is pretty good. But, what... Continue Reading 🠢
US MAIL TRAFFIC REPORT JULY 29, 2024
July 29, 2024   Dave Lewis
	ANOTHER UNEVENTFUL WEEK Low-volume, low-news week.  First-Class flats rebounded, but nothing else much changed, otherwise.  First-Class flats remain an enigma.  Running the littlest bit slow on Marketing Mail…probably nothing... Continue Reading 🠢
A Postal Mystery – Why Does First-Class Mail Seem So Much Slower than Marketing Mail?
July 26, 2024   Dave Lewis
	SnailWorks has been posting the “US Mail Traffic Report” for almost four years now. Mail pieces included in our report must include a valid USPS “start-the-clock” scan and be tracked to delivery. Our sample is huge:  so far... Continue Reading 🠢
Informed Delivery by the Numbers
July 26, 2024   Dave Lewis
	I’m often asked, what is the ROI (return on investment) for Informed Delivery? A fair question which requires a little explaining to answer. Direct mail is a numbers game. Investment is involved – mail is not free – and a return expected.... Continue Reading 🠢
US MAIL TRAFFIC REPORT JULY 22, 2024
July 22, 2024   Dave Lewis
	THE ONLY PLACE WHERE THERE IS NOT MUCH NEWS In a week jam-packed with news, the Postal Service stayed out of the news with another week of low volume and middling performance.  86.2% of First-Class letters were delivered on time, which is what... Continue Reading 🠢
US MAIL TRAFFIC REPORT JULY 8, 2024
July 8, 2024   Dave Lewis
	LAZY HAZY DAYS OF SUMMER July begins pretty much as June ended.  First-Class letters were on time 87.6% of the time, which is what they have been running lately, which is better than the YTD, and typical for this summer so far.  First-Class... Continue Reading 🠢
US MAIL TRAFFIC REPORT JULY 1, 2024
July 1, 2024   Dave Lewis
	IT MUST BE SUMMER.  LOW MAIL VOLUME, LOW DRAMA PERFORMANCE. Not a lot to say about performance this week.  First-Class letters improved a bit over last week but remained mediocre.  First-Class flats returned to form with just over 50%... Continue Reading 🠢
It’s Here Again! The 2024 Informed Delivery Promotion
June 25, 2024   Dave Lewis
	It’s summertime, and two critical postal events lie just over the horizon – a semi-annual postage rate increase and the Informed Delivery promotion. Rates increase about 7% on average on July 14, 2024. A couple of weeks later, on August 1,... Continue Reading 🠢
What’s Your 2025 USPS Promotions Strategy? You’re Going to Need One.
June 25, 2024   Dave Lewis
	The Postal Service has proposed some of the most significant changes to their promotions in 2025 that we have seen since promotions began. Change is always a pain, but there are real opportunities for mail service providers in the new promotions –... Continue Reading 🠢