Ballot Tracking Innovations at SnailWorks |
July 22, 2020 Dave Lewis |
It is becoming clearer and clearer that mail is going to be an essential component of the upcoming election. We think most states will fall into one of these categories:
Vote-By-Mail – Ballots mailed to every voter automatically
Absentee Ballot –...
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The View from the Weeds – MTAC, Informed Visibility, and You |
July 22, 2020 Dave Lewis |
One important function we perform at SnailWorks is serving on the Mailers Technical Advisory Committee (MTAC), a Postal/Industry partnership that helps set policy and priorities for the Postal Service. A variety of work groups and user groups address...
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New Political Mail Service Type IDs Coming on July 27 Seriously…not in June, not this week…we mean J |
May 27, 2020 Dave Lewis |
Apparently, desperate for something non-disease-related to talk about, the Postal Service announced four new Service Type IDs to be used for political mail – letters and flats – beginning on July 27. Want to use them before July 27? Don’t. OK? Just...
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Informed Delivery Promotion is Back for 2020 |
May 27, 2020 Dave Lewis |
You loved it last year, you’ll love it more this year – it’s the Informed Delivery Promotion!! Actually, you’ll love it kind of the same because it is pretty much identical to last year’s promotion, which is not a bad thing. If your mailing has a qualified...
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Are You Ready to Support Vote-By-Mail? |
April 30, 2020 Dave Lewis |
It seems inevitable now that voting through the mail is going to play a critical role in this year’s election. Running an election through vote-by-mail is a very different proposition than absentee ballots. This presents an enormous opportunity for...
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Response Tracking with SnailWorks |
April 30, 2020 Dave Lewis |
It’s not exactly new, but it’s certainly becoming very popular: Using Informed Visibility to track direct mail response. The concept is very simple. You change the Intelligent Mail barcode on your BRE or RAE and it becomes trackable. Then every morning...
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Important News From MTAC, Coronavirus Front |
March 26, 2020 Dave Lewis |
We have lots of bits of news from MTAC, and the ID and IV programs, so here they are:
MTAC Goes Virtual!
The generally festive MTAC meetings in Washington were replaced by a series of webinars on a variety of topics, including promotions, COVID-19 response,...
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A Feast of Revenue and Response Opportunities |
February 21, 2020 Dave Lewis |
Unlike many folks, I love to grocery shop. No, getting a bag of potatoes or a package of paper towels is not that exciting, but what I really like is choosing meals. These days at our local Wegman’s, and many more like it, they have premade meals ready...
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SnailWorks on the Road |
February 21, 2020 Dave Lewis |
Like Willie Nelson, the SnailWorks team is playing On the Road Again for the next couple of months. Make sure you stop by and say “Hi!”
March 12 – Supercharging Election Mail -SnailWorks (Webinar)
March 17 - Greater Triad PCC – Greensboro, NC (Speaker)
March...
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SnailWorks Election Products for 2020 |
January 22, 2020 Dave Lewis |
With the 2020 election season really just getting into gear, we want to remind our friends and clients (often the very same folks!) about all of the products we have available to enhance your election and campaign mailing efforts. It all falls under...
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