Educating the World on Informed This and Informed That…
October 24, 2019   Dave Lewis
We spend a lot of our time and energy on the simple task of teaching folks about the “Informed” services at USPS:  Informed Delivery® and Informed Visibility®.  We have spoken at no less than 50 events, held webinars, written white papers, hosted a users’...

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Live Reporting from Promotion Land – Getting Your Two Percent
September 6, 2019   Dave Lewis
The USPS Informed Delivery Promotion is now live, and we had clients saving postage on Day 1!  Now with a little experience under our belts, we can help you participate, too.  It’s not that hard…but it’s not that easy, either.  Here’s what to look out...

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How Much Profit Did You Add from Mail Tracking Last Month?
September 6, 2019   Dave Lewis
Successful mail service providers know that it is not easy to make a margin on services these days.  Making a profit on just print and mail production in this highly competitive industry is tough.  So, what resourceful service providers (defined as those...

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Informed Delivery and the ID Promotion – Trainwreck?  Nah.
July 22, 2019   Dave Lewis
As the USPS Informed Delivery promotion approaches, we thought it might be a good idea to clear the air on what is working, what isn’t working, and the general health of the Informed Delivery (ID) program.  There seems to be a lot of alarm and rumors...

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We Can Turn on a Dime, but Please Be on Time!
July 22, 2019   Dave Lewis
One of the big challenges of the upcoming Informed Delivery promotion is going to be timing.  We’ll need to get every campaign approved by USPS BEFORE it mails, and this will take time.  The Postal Service says it “typically” takes four business days,...

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Final Rules Released for Informed Delivery Promotion
June 27, 2019   Dave Lewis
We read 25 pages so you don’t have to… “Psst!  Hey, buddy!  You want 2% off you postage this fall?  Here’s what you gotta do…” With little fanfare, the Postal Service released its rules for the 2019 Informed Delivery Promotion.  There are certainly...

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Webinarpalooza!
June 27, 2019   Dave Lewis
Who says there ain’t no cure for the summertime blues?   We’ve got one for you – SnailWorks webinars!  Put on your Hawaiian shirt, pour a tall glass of lemonade, and join us for the best three hours of summer.  Want to listen while you float around in...

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Listen Up! New Informed Delivery® Requirements Accompany ID Promotion
May 21, 2019   Dave Lewis
Fish gotta swim, birds gotta fly, postal bureaucrats gotta make more rules.  Clarity is optional. We’re seeing a lot of new rules appearing, dictating how the Postal Service wants to execute ID.  (Interpret my use of the word “execute” as you wish.)...

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SnailWorks Dominates National Postal Forum
May 21, 2019   Dave Lewis
“Dominates” may be a strong word, but we surely felt like the NPF in Indianapolis was an overwhelming success for SnailWorks.  We’re grateful for all the customers (and future customers) we saw there. We kicked off on Sunday with...

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Important Changes Proposed for Informed Delivery and Promotion
April 25, 2019   Dave Lewis
As day follows night and the sun rises in the east, the Postal Service makes things more complicated.  Hot off the press, a draft proposal makes some important changes to Informed Delivery requirements.  These are just proposed at this point, but it is...

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