A Short Course on STIDs
August 22, 2022   Dave Lewis
What makes the Intelligent Mail barcode (IMb) so intelligent?  It is the Service Type ID (STID), the three digits that bring an IMb to life.  The other elements of the IMb are just identifiers – the STID makes the barcode DO something....

Continue Reading 🠢

WEEKLY US MAIL TRAFFIC REPORT – AUGUST 22, 2022
August 22, 2022   Dave Lewis
Area results are more interesting than National We’re still sifting through the data on last week – we’re still getting accustomed to Postal Area data Nationally, it was a solid week.  Nothing too exciting, which is how we...

Continue Reading 🠢

WEEKLY US MAIL TRAFFIC REPORT – AUGUST 15, 2022
August 15, 2022   Dave Lewis
NOW WITH AREA DETAILS! We’re easily excited at the SnailWorks Mail Traffic Center, but this week we have added delivery stats by the new Postal Areas, and we can hardly sit still.  Nationally there was not much to shout about –...

Continue Reading 🠢

Mailhouse Must-Haves for Direct Mail Marketing
August 11, 2022   Karen Bartram
Wondering if you’re getting the best bang for your buck at your current mailhouse? Well, you should be. Choosing the right mailhouse can make a huge difference in how successful your direct mail campaign is. And while most will offer quality services...

Continue Reading 🠢

WEEKLY US MAIL TRAFFIC REPORT – AUGUST 8, 2022
August 8, 2022   Dave Lewis
AN EYE-OPENING 2021 VS 2022!         The slide rules and abaci have been flying in the analytics department this week!  Since we started using our new format at the beginning of July, it seemed a great time...

Continue Reading 🠢

WEEKLY US MAIL TRAFFIC REPORT – AUGUST 1, 2022
August 1, 2022   Dave Lewis
NOTHING INTERESTING…YET  Another lazy summer week…delivery is status quo like nobody’s business. Elections, Informed Delivery promotion, network changes…lots of interesting stuff about to happen. Will it impact delivery?...

Continue Reading 🠢

WEEKLY US MAIL TRAFFIC REPORT – JULY 25, 2022
July 25, 2022   Dave Lewis
MEH.  ANOTHER WEEK OF MAIL. The week of July 18 was about as status quo as delivery gets.  Some weeks we like boring.  On-time percentages were in the 90s for all categories, so that’s nice.  Give your carrier a cool drink...

Continue Reading 🠢

WEEKLY US MAIL TRAFFIC REPORT – JULY 18, 2022
July 18, 2022   Dave Lewis
A SLOW WEEK FOR USPS, AND A NEW WAY TO DISPLY The week beginning July 11, 2022, was one of those rare weeks when performance was worse in every category we measure.  For the week, First-Class letters were delivered on time just 88.1% of the...

Continue Reading 🠢

WEEKLY US MAIL TRAFFIC REPORT – JULY 11, 2022
July 11, 2022   Dave Lewis
A LITTLE UP, A LITTLE DOWN…MUST BE SUMMER Another solid, if uneventful, week in mail delivery.  All categories were a touch better than the same week in 2021, even adjusting standards. For the week beginning July 4, 2022, First-Class...

Continue Reading 🠢

WEEKLY US MAIL TRAFFIC REPORT – JULY 5, 2022
July 5, 2022   Dave Lewis
THE IMPACT OF A CHANGE OF STANDARDS IN ONE CHART A solid, if uneventful, week in mail delivery.  First-Class letters were good not great with on-time performance of almost 92%.  Other categories were better than the previous week, and our...

Continue Reading 🠢