OK, this isn’t a new product, but it is a cool way of using our YourMail service.
One of our mail service provider resellers now sends a triggered YourMail notice to their customers when 50% of the mail has been delivered. They also include a link to the detailed tracking that allows their customers to see all of their reporting without needing a user ID or password. Now, clients are much more engaged with their mail tracking and see the mailer as more of a partner. Not to mention, if they use a competitor they don’t get that cool service. YourMail is one of our favorite mail tracking services, in that it proactively engages the customer in mail tracking and helps build customer relationships. The threshold is configurable, so you can pick the trigger point that makes sense for you. If you haven’t usedYourMail, we need to talk. Click here and we’ll tell you all about YourMail!
