January 28, 2016
Built In vs. Better
Why you should go with
We are relieved not to be in the postal
software business. Can you imagine having to be the guy that takes all of the
changes the Postal Service has dished out in the last few years and turn them into
functioning software? Eww. Thank goodness that is someone else's
problem. It's no wonder that the mail tracking they cook into software designed to
prepare mail is not their top priority.
Still, it's built right in there, right? All I
need to do is push a button or something and I'm tracking mail, right? Umm, not
exactly. There is usually quite a number of "buttons to push" configuring the
software to meet your tracking requirements – and you generally need to send
a file off to them and wait for it to come back. So it's built in, but not exactly
effort-free – and certainly not cost-free.
Actually, clients using our OneStep Seamless
Tracking solution have found it easier to use than the "built-in" tracking that
postal software includes.
So the one advantage that postal software
providers would seem to have is not really an advantage – they're no easier
And then there's all the other magic of