Turn your campaign mailers into votes | SnailWorks
June 21, 2022   Karen Bartram
Design Strategies for Optimizing Your Campaign Mailers What’s the best way to get your campaign mailers noticed? Good question! Political direct mail is one of the best and most widely used methods to reach your target audience, and your competition...

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A Few Final Thoughts as the Informed Delivery Promotion Approaches
June 17, 2022   Dave Lewis
Registration for the 2022 Informed Delivery promotion has opened, even though the actual discounts aren’t available until August 1.  We have written, talked and webinared on it for months now, so, as the actual event approaches here are a few...

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Closing the Circle on Seamless Acceptance with Informed Visibility
June 16, 2022   Dave Lewis
When the Postal Service designed Seamless Acceptance, they left something out – something critical to mail service providers and mail owners.  They left out providing documentation of when mailings were actually accepted at the post office,...

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WEEKLY US MAIL TRAFFIC REPORT – JUNE 13, 2022
June 13, 2022   Dave Lewis
YEAR OVER YEAR TRENDING FINALLY AVAILABLE IN THE TRAFFIC REPORT!      This is a big day for us here at the Mail Traffic Control Center – We’ve been at this for more than a year now, and we can start comparisons...

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WEEKLY US MAIL TRAFFIC REPORT – JUNE 6, 2022
June 6, 2022   Dave Lewis
WHEW!  TREND?  WHAT TREND?  USPS HAS A PRETTY GOOD WEEK      I must admit – I’m a little nervous some Monday mornings when I get my first glimpse of the performance reports for the prior week. ...

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WEEKLY US MAIL TRAFFIC REPORT – May 30, 2022
May 31, 2022   Dave Lewis
A PRETTY BAD WEEK FOR FIRST-CLASS MAIL – MAYBE A TREND?     Remember how great April was?  USPS issued a press release – it was pretty great.  Almost 97% First-Class letters delivered on time in the week of...

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The Truth About Tracking Flats. It’s Probably Not as Bad as You Think.
May 24, 2022   Dave Lewis
Flat-size mail has been the Achilles heel of mail tracking since the days of the PLANET code, late in the last century.  The problem was really very simple:  Letter-size mail is all sorted on automated sorting equipment – flats…not...

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Our Look at the National Postal Forum
May 24, 2022   Dave Lewis
We just returned from the National Postal Forum in Phoenix, Arizona.  It was the first in-person NPF since 2019 – about 3 years.  It was nice to get to see three-dimensional people again.  Some of the highlights: The Postmaster...

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WEEKLY US MAIL TRAFFIC REPORT – May 23, 2022
May 23, 2022   Dave Lewis
A LITTLE UP, A LITTLE DOWN, MOSTLY JUST FLOATING AROUND THE TOP      All in all, it was an unexciting week in delivery land.  Letters did fine, and flats were down a touch, but nothing about which to be concerned. ...

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WEEKLY US MAIL TRAFFIC REPORT – May 16, 2022
May 17, 2022   Dave Lewis
ALL CATEGORIES REGAIN THEIR FOOTING – EXCEPT ONE      The Postal Service sent out a press release last week, sharing the April was their best on-time performance month to date in FY 2022.  It was a great month for...

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